

Do You Know You Got Ripped Off? They Are Betting You Didn't Even Notice
I had a rather long list of errands to run and one of my stops was the grocery store. One of the items we needed was peanut butter, which...


Was It Satisficing?
Satisficing is when we make a “good enough” decision by selecting the first feasible choice. It isn’t necessarily the best choice, just a...


Agents of Influence: Time Pressure
The contract with one of our largest customers was expiring soon. The account manager of the business, vice president of our division and...