Have You Stopped Beating Your Wife?
Years ago, I had dinner with a large group of friends at a trendy Italian restaurant downtown. We were all young professionals, single,...
A Momentary Lapse of Reason
According to the Innocence Project, “More than 1 out of 4 people wrongfully convicted but later exonerated by DNA evidence made a false...
Agents of Influence: Fear
My first memory of public speaking was in the fifth grade. I was to present an oral book report to the class of about thirty kids. My...
Agents of Influence: Emotional Arousal
I recently read the account of a man accused of a heinously violent crime. He didn’t fit the mold of a violent criminal. He was a...
Agents of Influence: Too Little Information
My daughter recently took up lacrosse. Admittedly, I know nothing about the sport. Thankfully, her coach sent the team parents a one-page...
Agents of Influence: The Dreaded TMI
Years ago I was hired to lead a small business with a ton of potential. I had so many ideas when I accepted the position; it seemed ripe...
Agents of Influence: Time Pressure
The contract with one of our largest customers was expiring soon. The account manager of the business, vice president of our division and...
Managing Your Personal Brand Image
At its essence, a good brand is simply a promise. A company promises to live up to a set of expectations. I often use my “Walmart versus...
Politics And The Marketing Of Ethical Dilemmas
I have two sets of friends with diametrically opposed political viewpoints: one group identifies with the left and the other with the...
Leveraging The Power To Succeed
Have you ever wondered why some people seem to succeed at everything, while other capable and talented people just can’t get a break?...
